THE CLIENT
X-DRL
THE CHALLENGE
Create an intense yet approachable brand image for the newly found Xtreme Drag Racing League. To break away from the existing competitors, XDRL wanted a look and feel that was more atuned to Red Bull or Monster Energy than Nascar in an attempt to appeal to a younger age bracket of racing fans.
Look + Feel Design
Event Filming + Photography
Branding Consultancy
UI/UX Design
Website Development
Content Management Development
Web + Broadcast Video Production
THE CLIENT
X-DRL
THE CHALLENGE
Alongside the general brand development, produce a series of :30 advertising spots to showcase the upcoming races across the US.
Look + Feel Design
Event Filming + Photography
Branding Consultancy
UI/UX Design
Website Development
Content Management Development
Web + Broadcast Video Production
THE CLIENT
X-DRL
THE CHALLENGE
As a final method of content delivery complimenting other web and broadcast efforts, develop a dynamic, content rich web presence. While the aesthetics of the build were always a focus of the development, ease of update was also of paramount importance.
Look + Feel Design
Event Filming + Photography
Branding Consultancy
UI/UX Design
Website Development
Content Management Development
Web + Broadcast Video Production
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